THE SCIENCE BEHIND NAD+
Every cell in your body is fueled by NAD+
Your 37.2 trillion cells are powered by NAD+, a vital coenzyme that fuels cellular energy and repair throughout your entire body. NAD+ levels naturally decline with age, lifestyle factors, and stressors. Replenishing NAD+ levels is essential for maintaining your cellular health, energy, and vitality.
Fuel Your Cells. Revitalize Your Life.
Unlock your cellular energy potential with Tru Niagen® Pro 1,000mg. This advanced supplement delivers a powerful, clinically-studied dose of patented Nicotinamide Riboside (NR). It’s designed to effectively boost your body’s NAD+ levels, a vital coenzyme that supports cellular repair, healthy aging, and sustained energy from within. Go beyond basic wellness—fuel your cells for peak vitality. Choose the proven, high-potency formula for superior cellular rejuvenation and revitalized daily performance.
Whole-body benefits
From your daily routine to your biggest goals, Tru Niagen powers your cellular health, helping you thrive.
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Healthy Aging
Helps target hallmarks of aging
Replenish NAD+ daily to keep your cells energized, supported during repair, and resilient.
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Brain Health
Supports brain health
Support your hardworking brain cells with increased NAD+.
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Heart Health
Supports heart health†
Supports cellular energy that your heart cells need.
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Muscle Health
Cellular performance and repair
Help fuel your muscle cells to support recovery and repair.
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Cellular Health
Cellular energy and DNA repair
Support your 37.2 trillion cells by supporting cellular energy, metabolism, and repair.
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Lifestyle Stress Management*‡
Mitigate the effect of stressors
Daily stressors can deplete NAD+, which can accelerate aging. Replenish NAD+ to support your health.
MEET OUR STAR SUPERNUTRIENT
The #1 NAD+ booster³
Discover Tru Niagen, a revolutionary supplement backed by decades of research and clinically proven to increase NAD+ up to 150% to keep your cells performing at their best.
Powered by Niagen®, our patented form of nicotinamide riboside, Tru Niagen is one of the most well-researched, efficient, and superior NAD+ precursors available, ensuring you get the best for your health.
A naturally occurring supernutrient for your cells.
NAD+ is a crucial coenzyme that powers your cells, converting nutrients into energy while activating key enzymes for DNA repair and cellular resilience. After decades of research, scientists now recognize NAD+ as fundamental to maintaining healthy cellular function throughout your body.
Backed by 25 years of research & innovation
About Tru Niagen
Developed by Niagen Bioscience, formerly ChromaDex, a pioneer in NAD+ and healthy-ageing research, Tru Niagen® is the number one NAD+ brand in the United States.³
Helping people around the world transform the way they age, Tru Niagen is clinically proven to increase NAD+ levels and help sustain them over time. It’s powered by our patented form of nicotinamide riboside, Niagen®, the most well-researched, quality-tested, efficient NAD+ precursor available. Explore our groundbreaking clinical research.
We set the gold standard in scientific rigor, safety, quality, and transparency. Backed by two Nobel Prize winners, 40+ human clinical studies, and 400+ published scientific studies, and has been accepted by the world’s most rigorous regulatory bodies.
We want to get the most out of every moment. Our purpose is to invigorate life, even through challenging times.
A legacy of innovation and discovery
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1999
A vision is born
ChromaDex is founded with a bold mission: to bring cutting-edge science to the world. Collaborating with top universities and institutions, we set the stage for life-changing health innovations.
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2005
Science takes center stage
We begin licensing groundbreaking ingredient technologies. This pivotal moment drives our ambition to unlock new possibilities in human health through science.
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2013
Introducing Niagen
ChromaDex makes waves with Niagen, a patented form of Nicotinamide Riboside (NR). This revolutionary discovery redefines cellular health and aging, bringing us closer to healthier lives.
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2016
The Launch of Tru Niagen
With Tru Niagen, our vision becomes reality. Consumers around the world can now support their cellular health through this innovative product, marking a new era for ChromaDex.
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2020
Global expansion
Tru Niagen expands internationally, cementing ChromaDex as a leader in health and wellness. Our evidence-based approach earns global recognition and trust.
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Today
Setting the standard
Tru Niagen sets the industry standard for safety, quality, and transparency. Backed by two Nobel Prize winners, 35+ clinical trials, and 400+ studies, it’s recognized by leading regulatory authorities. And we’re just getting started—Niagen Bioscience is committed to driving the future of health through innovation.
Setting the gold standard in the supplement industry since 1999.
Setting the gold standard in the supplement industry since 1999.
Niagen Bioscience, formerly ChromaDex, represents 25 years of world-leading scientific innovation and excellence. Tru Niagen is backed by Nobel prize-winning scientists, 40+ published peer-reviewed human clinical studies and 400+ published studies.
Backed by world-leading scientists
Tru Niagen, powered by Niagen Bioscience, leverages 25 years of scientific excellence. Our foundation is solidified by an esteemed scientific advisory board, including Nobel Prize laureates Sir John Walker (Cambridge) and Dr. Roger Kornberg (Stanford).
Our Chief Scientific Advisor is Dr. Charles Brenner, a world-leading pioneer in NAD+ research, who discovered the NAD-boosting potential of our star ingredient, NR. Our commitment to cutting-edge research and innovation drives our mission to enhance health and longevity.
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Dr. Charles Brenner
Chair of the Department of Diabetes and Cancer Metabolism, City of Hope World's foremost authority on NAD+ metabolism
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Dr. Vilhelm (Will) Bohr, M.D., Ph.D., D.Sc.
Chief of the Laboratory of Molecular Genetics at the National Institute on Aging
One of the world's most published researchers on aging and neurodegenerative disease
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Dr. Roger Kornberg
Professor of Structural Biology, Stanford University School of Medicine Nobel Prize Winner, Chemistry
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Dr. Rudolph Tanzi
Kennedy Professor of Neurology, Harvard University
Director, Genetics and Aging Research Unit, Massachusetts General Hospital
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Dr. Brunie H. Felding
Associate Professor of Molecular Medicine, Scripps Research Institute
Renowned breast cancer researcher focused on NAD+ supplementation
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Dr. Bruce German
Chairman of Food, Nutrition, and Health, University of California, Davis
Distinguished researcher in nutrition research and milk science
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Dr. Pinchas Hassy Cohen
Dean, USC Leonard Davis School of Gerontology
Pioneering researcher in mitochondrial microproteins and gerontology
